Oct 14, 2025
Help Center
Strategy
What to Expect from a Brand Strategy Consultancy
Reading Time:
6 minutes
Table of Contents
Expect a focused diagnosis, a clear position and message, the few critical assets that must hit standard, and a practical roadmap. The work should reduce decisions, not create noise.
What this is (and isn’t)
A consultancy engagement is an expert partnership built to make high‑stakes decisions easier. It is not a volume content service or “make it pretty” exercise. You’ll see how choices are made, why they’re right for your context, and what to ship next.
How the work runs
Learn: short intake + working session to surface signals, friction, and leverage.
Think: direction lock, message frames, examples of “good,” acceptance criteria.
Execute: blueprint and a 90–120‑day plan with owners and review gates.
Roles and approvals
Founder sets standards and approves direction; we do the heavy lifting.
Your leads join key checkpoints; approvals are short with clear criteria.
A single Command Centre holds versions, decisions, and deadlines.
Deliverables you leave with
Direction deck (position, POV, message pillars) and example placements.
Acceptance criteria for website, deck, and proposal language.
90–120‑day roadmap with priorities, owners, and decision gates.
Timelines you can expect
Diagnostic within a week; plan same or next day.
Sprints run 10–21 days; larger programs 3–8 weeks depending on scope.
Quality at speed
Decision gates: direction lock → message lock → asset acceptance.
Examples of “good” so your team can implement without guesswork.
Tight scopes to protect momentum and depth.
Signs it’s working
Fewer price debates; approvals move faster.
Your team reuses the same language and proof without prompts.
Pipeline quality improves because “who we’re for” is legible.
Where this fits
If you’re aligning expectations or planning a start,see Help Center • Toolkits • Solutions & Programs.
Next step
If you want expectations, standards, and a plan you can run, take the Fit Assessment to confirm fit and timelines.


